Editing & Content Strategy
A savvy editor is a real game-changer
My Approach
As an experienced business journalist, I deftly craft narratives for any audience and see myself as your collaborator, adviser, and advocate in this process. I work with you as an editor who breathes new life into your content, and a strategist who assesses, curates, packages, repurposes, and creates new content to achieve the results you seek. I begin with a discussion about where you are and your goals. I understand what it takes to create and sustain a successful business and how to generate content that supports your objectives.
Services
I tailor services to the needs of each client, but common services include:
- Content marketing (audit, creation, curation, editing, project management, repurposing)
- Email marketing campaigns that support content marketing
- Technical editing
- Web content & SEO
- Blog posts, case studies, eBooks, infographics, white papers
- Branded content
- Newsletters
- Multimedia storytelling
- Interviews
- Customer stories
- Podcast and video scripts
- Award submissions