Tobi Elkin

Tobi Elkin is a content strategist, editor, media and communications consultant who helps businesses and leaders find their voice.

How can we work together?

Editing &
Content Strategy

Thought Leadership &

Communications &
Media Strategy

Partner with a veteran business journalist to find, shape, and convey your story

Tobi brings more than 20 years of experience working for multimedia publishers, startups, a digital research firm, and technology companies. She has interviewed hundreds of people and leverages this expertise to deliver authentic narratives that resonate. She adds natural curiosity and radical candor to the creative process and enjoys working with people to unearth surprising moments of clarity and synchronicity — she calls these “blue sky moments.”


“Tobi’s ability to dive in, synthesize, and distill complex and technical subjects is impressive. Her expertise in storytelling, content strategy, and editing have helped us improve our content ranging from eBooks, case studies, and white papers, to blog posts, email, and brand campaigns.”

Joel Conover, Senior Director, Industry Solutions Marketing, Corporate Marketing Communications, Keysight Technologies

“I’ve rarely seen someone navigate a conversation so effortlessly. Tobi developed interview guides and conducted interviews with key stakeholders. Her preparation, attention to detail, talent for deep interviewing, and follow-up questions was a critical part of our intelligence-gathering efforts.”

Robert Berger, Strategic Planning Consultant, Robert Berger Associates, LLC